Sunday 24 July 2016

Verizon to buy Yahoo core assets



According to Bloomberg, Verizon is expected to announce a $4.8 billion deal to acquire Yahoo’s core assets,
such as its remaining web verticals and applications. The sale will unite Yahoo with another digital pioneer, AOL, which Verizon purchased one year ago.

The takeover, which has been anticipated for weeks, will reportedly come before markets open. It will leave Yahoo shareholders with roughly $40 billion in stakes in Alibaba and Yahoo Japan—a far cry from peak value of $125 billion in 2000. 

The deal leaves Verizon with millions of more eyeballs, additional original content, and puts it in much better shape to compete in a digital advertising landscape dominated by Google and Facebook.

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